Ventura (formerly Nuevo Mexico) Grocery and Variety Store

This corner store, situated in the heart of Philadelphia's "Little Italy" was one of the first of many Mexican-owned businesses in South Philadelphia. Mexicans began immigrating to Philadelphia in the mid-1990s, many of them working in the kitchens of South Philadelphia's innumerable Italian restaurants. More recently, Philadelphia's Mexican Americans have made their presence known by opening their own restaurants, groceries, taquerías and variety stores throughout South Philadelphia, from Christian Street to the 9th Street Market, to neighborhoods south of Washington Avenue.

Update: Ventura Deli has closed as of April 2010

Map

Map

Address

10th and Christian Streets

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423 Fairmount Avenue. Image provided by Historical Society of Pennsylvania 423 Fairmount Avenue. Image provided by Historical Society of Pennsylvania 423-21 Fairmount Avenue. Image provided by City of Philadelphia Department of Records 4th Street, 1940. Image provided by Temple University Urban Archives 819 to 821 South 9th Street-Contract S-1801. Image provided by City of Philadelphia Department of Records 900 Block of Marshall Street. Image provided by Elaine Ellison 977 N. Marshall Street. Image provided by Elaine Ellison 9th Street Market produce stand. Image provided by Historical Society of Pennsylvania 9th Street Market: Origins, Continuity, Change. Image provided by Historical Society of Pennsylvania Adler's Fabrics storefront on Fabric Row. Image provided by Historical Society of Pennsylvania Agnes Hatcher: Longtime resident of Northern Liberties. Image provided by Historical Society of Pennsylvania Anastasi Seafood. Image provided by Historical Society of Pennsylvania Anthony's Chocolate House exterior. Image provided by Historical Society of Pennsylvania Anthony's Italian Coffee. Image provided by Historical Society of Pennsylvania April Moore (House of Moore). Image provided by Cross/Walks Aunt Phil. Image provided by Maria Petrone B. Wilk Fabrics on Fabric Row. Image provided by Historical Society of Pennsylvania Back of Schmidt's Brewery. Image provided by Charles Veasey Bitar's Eastern Mediterranean Grill. Image provided by Historical Society of Pennsylvania Boy eating soup at Soupy Island Sanitarium. Image provided by Historical Society of Pennsylvania Brown St above 4th St.. Image provided by Library Company of Philadelphia Budweiser's Bar. Image provided by Historical Society of Pennsylvania Bull's Head Tavern. Image provided by Historical Society of Pennsylvania Cannuli Brothers storefront. Image provided by Historical Society of Pennsylvania Cannuli Brothers storefront. Image provided by Historical Society of Pennsylvania Cannuli Brothers storefront. Image provided by Historical Society of Pennsylvania Cannuli Brothers storefront. Image provided by Historical Society of Pennsylvania Carniceria Diaz storefront. Image provided by Historical Society of Pennsylvania Cars parked along Marshall Street. Image provided by Elaine Ellison Centro de Oro. Image provided by Historical Society of Pennsylvania Claudio Specialty Foods storefront. Image provided by Historical Society of Pennsylvania Community activist Ricardo Diaz, 2006. Image provided by City of Philadelphia Department of Records Curb Market, 4th Street and South Street. Image provided by City of Philadelphia Department of Records Curb Market, 4th Street and South Street. Image provided by City of Philadelphia Department of Records Curb Market, 4th Street and South Street. Image provided by City of Philadelphia Department of Records Curb Market, 4th Street and South Street to Christian Street, Kauffman Street to Queen Street. Image provided by City of Philadelphia Department of Records Curtis Publishing Plant/Lofts at Bella Vista. Image provided by Historical Society of Pennsylvania Dan Fiorella at Fiorella Brothers Sausage. Image provided by Historical Society of Pennsylvania Dan Khang Nha Trang Apothecary entrance
. Image provided by Historical Society of Pennsylvania Dan Khang Nha Trang sign. Image provided by Historical Society of Pennsylvania Dressed pig in Carniceria Diaz. Image provided by Historical Society of Pennsylvania Essene Market and Café exterior. Image provided by Historical Society of Pennsylvania Essene Natural Food Market exterior. Image provided by Historical Society of Pennsylvania Essene Natural Food Market sign. Image provided by Historical Society of Pennsylvania Fabric Row--A. Brood & Sons storefront. Image provided by Historical Society of Pennsylvania Family dinner. Image provided by Maria Petrone Famous 4th Street Delicatessen. Image provided by Historical Society of Pennsylvania Famous 4th Street Delicatessen interior. Image provided by Historical Society of Pennsylvania Famous 4th Street Delicatessen interior. Image provided by Historical Society of Pennsylvania Famous 4th Street Delicatessen interior. Image provided by Historical Society of Pennsylvania Famous 4th Street Delicatessen interior. Image provided by Historical Society of Pennsylvania Famous 4th Street Delicatessen sign. Image provided by Historical Society of Pennsylvania Fante family, 1910s. Image provided by Mariella Esposito Fante's Cart, 1906. Image provided by Mariella Esposito Fante's storefront window. Image provided by Historical Society of Pennsylvania Frank Cuneo and Italian & American Maccaroni Works. Image provided by Historical Society of Pennsylvania Front entrance of former "Budweiser's Bar". Image provided by Historical Society of Pennsylvania Grassia's Italian Market Spice Company. Image provided by Historical Society of Pennsylvania Harold Paul (B. Paul & Sons). Image provided by Cross/Walks Interior of Anthony's Italian Coffee and Chocolate House. Image provided by Historical Society of Pennsylvania Isgro Pasticceria. Image provided by Historical Society of Pennsylvania Isgro Pastries storefront. Image provided by Historical Society of Pennsylvania Isgro Pastries storefront. Image provided by Historical Society of Pennsylvania Italian & American Maccaroni Works. Image provided by Historical Society of Pennsylvania Italian businesses along 800 block of Christian Street. Image provided by Historical Society of Pennsylvania Izzie Hoffman. Image provided by Cross/Walks Jack B. Fabrics on corner of 4th and Fitzwater on Fabric Row. Image provided by Historical Society of Pennsylvania Jeanette Adler (Adler's Fabrics). Image provided by Cross/Walks Jen Carpenter (Sophie's Yarns). Image provided by Cross/Walks Judy Buchsbaum of Marmelsteins. Image provided by Cross/Walks Lady of Good Council R.C. Church, Christian above 8th Sts.. Image provided by Historical Society of Pennsylvania Larnell Baldwin (Baldwin's Fabric & Leather). Image provided by Cross/Walks Libby Goldstein in Southwark Queen Village community garden Lombard St. 400 Block W.. Image provided by City of Philadelphia Department of Records Lombard Street Riot Historical Marker. Image provided by Historical Society of Pennsylvania Lombardi Family Films Looking North on 4th Street, 1926. Image provided by Philadelphia City Archives Lupita's Grocery Store storefront. Image provided by Historical Society of Pennsylvania Marmelstein's front window on Fabric Row. Image provided by Historical Society of Pennsylvania Marmelstein's front window on Fabric Row. Image provided by Historical Society of Pennsylvania Marmelstein's front window on Fabric Row. Image provided by Historical Society of Pennsylvania Marmelstein's front window on Fabric Row. Image provided by Historical Society of Pennsylvania Marsha Lawrence (Jack B. Fabrics). Image provided by Cross/Walks Marshall Street curb market. Image provided by City of Philadelphia Department of Records Marshall Street: shoe store. Image provided by Irv Orenstein Marty Zackoff (Kincus Fabrics). Image provided by Cross/Walks Max Krasnow selling yard goods outside his store. Image provided by Elaine Ellison Meals on Wheels. Image provided by Historical Society of Pennsylvania Michele Martino / Nazareno Monticelli. Image provided by Historical Society of Pennsylvania Mousley Row. Image provided by Historical Society of Pennsylvania Moyamensing Botanic Gardens. Image provided by Historical Society of Pennsylvania Moyamensing Botanic Gardens. Image provided by Historical Society of Pennsylvania Moyamensing Botanic Gardens. Image provided by Historical Society of Pennsylvania Mummers Parade, 1977. Image provided by Barb Galyean Neighborhood Boys in front of 988 N. Marshall Street. Image provided by Elaine Ellison Ninth Street, above Federal Street, 1941. Image provided by Free Library of Philadelphia North 5th St. & W. Cambria St.. Image provided by Historical Society of Pennsylvania North 5th Street at West Cambria Street. Image provided by Historical Society of Pennsylvania North Side of Girard Avenue. Image provided by Elaine Ellison Northwest Corner, 11th Street and Washington Avenue. Image provided by City of Philadelphia Department of Records Ortlieb's Brewery. Image provided by Historical Society of Pennsylvania Ortlieb's Brewery. Image provided by Historical Society of Pennsylvania Ortlieb's Brewery. Image provided by Historical Society of Pennsylvania Parrocchia Italiana. Image provided by Historical Society of Pennsylvania Paul's Draperies storefront on Fabric Row. Image provided by Historical Society of Pennsylvania Pelzer Funeral Home. Image provided by Historical Society of Pennsylvania Pelzer Funeral Home. Image provided by Historical Society of Pennsylvania Philadelphia Glass Works. Image provided by Historical Society of Pennsylvania Philadelphia Glass Works. Image provided by Historical Society of Pennsylvania Philadelphia Glass Works. Image provided by Historical Society of Pennsylvania Photo from Lighthouse Brochure. Image provided by Historical Society of Pennsylvania PNC Bank at 8th and Christian. Image provided by Historical Society of Pennsylvania Poured beer (Schmidt's and Ortlieb's). Image provided by Temple University Urban Archives Sam Brood; Lou Brood (A. Brood & Sons). Image provided by Cross/Walks Schmidt's Bottling House. Image provided by Charles Veasey Schmidt's Brewery. Image provided by Temple University Urban Archives Schmidt's Brewery. Image provided by Historical Society of Pennsylvania Schmidt's Brewery. Image provided by Temple University Urban Archives Schmidt's Brewery and Tower. Image provided by Charles Veasey Schmidt's Brewery drivers. Image provided by Temple University Urban Archives Schmidt's Brewery entrance. Image provided by Charles Veasey Schmidt's Brewery entrance on 2nd Street. Image provided by Charles Veasey Schmidt's Tower at night. Image provided by Charles Veasey Schmidt's trucks. Image provided by Temple University Urban Archives Shirley Wilk (B. Wilk Fabrics). Image provided by Cross/Walks Sign for Starr Centre's Casa Ravello Milk Station. Image provided by Historical Society of Pennsylvania South 4th Street, Nationality/Ethnicity 1880. Image provided by University of Pennsylvania School of Design South 4th Street, Nationality/Ethnicity 1900. Image provided by University of Pennsylvania School of Design South 4th Street, Nationality/Ethnicity 1910. Image provided by University of Pennsylvania School of Design South 4th Street, Nationality/Ethnicity 1920. Image provided by University of Pennsylvania School of Design South 4th Street, Nationality/Ethnicity 1930. Image provided by University of Pennsylvania School of Design South 9th Street, Nationality/Ethnicity 1880. Image provided by University of Pennsylvania School of Design South 9th Street, Nationality/Ethnicity 1880. Image provided by University of Pennsylvania School of Design South 9th Street, Nationality/Ethnicity 1900. Image provided by University of Pennsylvania School of Design Southeast Corner - 9th Street and Washington Avenue. Image provided by City of Philadelphia Department of Records Southwark Queen Village. Image provided by Gayle Green Southwark/Queen Village Community Garden. Image provided by Historical Society of Pennsylvania Southwark/Queen Village Community Garden mural. Image provided by Historical Society of Pennsylvania Southwest corner of Ninth and Washington, 1937. Image provided by City of Philadelphia Department of Records Standard Tap. Image provided by Historical Society of Pennsylvania Standard Tap. Image provided by Historical Society of Pennsylvania Standard Tap. Image provided by Historical Society of Pennsylvania Stores on North 5th Street. Image provided by Historical Society of Pennsylvania Taller Puertorriqueño. Image provided by Historical Society of Pennsylvania Taller Puertorriqueño. Image provided by Historical Society of Pennsylvania Talluto's Authentic Italian Food storefront. Image provided by Historical Society of Pennsylvania Talluto's storefront window display. Image provided by Historical Society of Pennsylvania The "Sheel" at Kneses Israel Anshe S'fard. Image provided by Philadelphia City Archives The Antiquarian's Delight. Image provided by Historical Society of Pennsylvania The Antiquarian's Delight. Image provided by Historical Society of Pennsylvania The Antiquarian's Delight. Image provided by Historical Society of Pennsylvania Tim McFarlane (Essene Market and Café). Image provided by Cross/Walks Verdi Hall. Image provided by Historical Society of Pennsylvania View of Schmidt's Brewery neighborhood. Image provided by Temple University Urban Archives Wallace/Lynd Street (Originally Paschall's Alley), Race/Ethnicity 1880. Image provided by University of Pennsylvania School of Design Wallace/Lynd Street (Originally Paschall's Alley), Race/Ethnicity 1900. Image provided by University of Pennsylvania School of Design Wallace/Lynd Street (Originally Paschall's Alley), Race/Ethnicity 1910. Image provided by University of Pennsylvania School of Design Wallace/Lynd Street (Originally Paschall's Alley), Race/Ethnicity 1920. Image provided by University of Pennsylvania School of Design Wallace/Lynd Street (Originally Paschall's Alley), Race/Ethnicity 1930. Image provided by University of Pennsylvania School of Design West side of 9th Street. Image provided by Mariella Esposito Window of Fante's, 1956. Image provided by Mariella Esposito
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